Client: Diageo Canada
Self-expression lives and breathes in fashion and beauty.
Gen Z’s are driving beauty trends with bold colours and loud everything. Wild nails and zesty makeup.
What if Smirnoff Lemonades zoned in on creativity through the way you show up. Bringing the brand's colourful palette to life through fashion and beauty. Creating trends and inspiring others to join us. Expressing your zest is being proud about what makes you, you.
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