sabrina elewa

Foot Locker

lunar new year

Agency: trevor//peter
Role: Designer
Client: Foot Locker

Celebrated worldwide, Lunar New Year is one of the most important festival moments in the Asian community. This year, Lunar New Year starts on February 1st and lasts until February 15th, bringing us fearlessly into 2022 — the Year of the Tiger. “Tigers are courageous and active people who love a good challenge in life. People born in years of the Tiger are vigorous and ambitious, enthusiastic and generous, and confident with a sense of justice.”

Our objective is to drive to Foot Locker as the destination to spend your lucky money this Lunar New Year.